You may have noticed that our website is starting to look slightly different, and those of you who attended our annual conference will also have had a sneak peek at our new brand.
Our new look is part of a wider re-branding exercise that we have been working on for the past few months.
In light of our new vision and mission, we felt it was appropriate for us to have a refreshed brand to support this. This will allow us not only to maintain a consistent look and feel across all of our work but will also better support our work to raise our profile, increase our authority, and, hopefully, increase the value we provide to our members.
Our aim was to create a brand that embodied our key objectives as an organisation. A brand that is open, fair, collaborative in character and that enhances the sense of belonging that our members already feel. One which also helps to reinforce a sense of trust in our profession and the pride we share as professionals .
We believe that our refreshed brand identity will help us to achieve this.
Our completely rebranded and refreshed website will be coming soon. In the meantime, we would love to hear what you think about our new brand! Feel free to tell us your thoughts by emailing email@example.com